Amazon Sellers Insurance

What is Amazon Sellers insurance?

This is a tailored package insurance policy that provides cover for the most common risks facing businesses selling their goods via Amazon. Exactly what your insurance policy covers depends on what you choose to protect, your supply chain both in terms of sourcing the goods you sell and then what type of Amazon seller you are and who warehouses the goods. Once sales reach a certain value Amazon does require sellers to carry Products Liability Insurance and in some cases name Amazon as an Additional Insured see here for more information.

Coverage is be tailored to the specific needs of the but commonly cover is included for:


  • Premises whether owned, leased or working from home.

  • Stock in own or third party warehouses

  • Tools and Equipment

  • Business Contents and Computer Equipment

  • Cover for any other assets

  • Marine Cargo and Goods in transit

  • Business Interruption

  • Personal Accident


Other Coverages that can be added:


  • Personal Accident

Is Amazon Sellers insurance compulsory?

Aspects insurance are compulsory by law such as Employer’s Liability and whereas others like Products Liability is an Amazon requirement. Other type of cover provide resilience for the business.


Depending on your business model, whether you also have a shop that sells both online via your own website and/or through physical premises, or you work from a warehouse or if you utilise a third party warehouse, you will have a unique combination of Assets, Liabilities and Revenue stream that you will need to protect to ensure the longevity of your business. 

A major risk factor for online businesses are cyber risks. If your website is your shop front and that is hacked and corrupted leaving you unable to take new or fufil existing orders your business could be crippled.

If you are importing and exporting goods then there are a number of considerations to ensure your goods are protected both when they are coming to you and when you are sending them to clients. Where you are sending or sourcing goods from has a major impact on the cost and extent of products liability insurance that you need and you may want to consider if you need to invest in products recall insurance, especially if you are also a maker or manufacturer.

Where can I get an Amazon Sellers insurance quote?

If you are a UK registered business

Contact us or call 0203 432 0270 and we will talk you through the options.